Ever struggled to choose just one design for a sticker order? Or wished you could get a sample of your bestsellers without breaking the bank?
You can bundle designs by placing a single order for a set quantity of stickers and splitting it among multiple unique designs. For example, one order for 50 stickers can become 10 stickers each of five different designs.
This is one of the most powerful and flexible features we offer, and as a Sticker printing experts, it’s also one of my favorites. It transforms sticker printing from a simple one-off transaction into a smart sales and branding strategy. It turns every order into a mini-portfolio of your creativity. This guide will show you the exact benefits of this method, how it compares to other sticker types, the simple step-by-step ordering process, and some pro tips to make your pack look amazing.
What does "bundling designs" in a sticker pack really mean?
The term "sticker pack" can be confusing. You are worried you might order the wrong thing, like a sticker sheet, and get something completely different than you expected.
Bundling means one single order can be composed of multiple unique, individually die-cut designs. For example, an order of 50 stickers can be 10 stickers each of 5 different designs, all for one price.
The core idea is simple but revolutionary for creators and small businesses. Instead of meeting a minimum order quantity (like 50 pieces) for every single design you want to print, you only have to meet that minimum for the entire bundle. It opens up a world of possibilities. Let's break it down to make sure it's crystal clear.
The Core Concept: One Order, Multiple Designs
In the past, if you had five amazing sticker designs, you would have to place five separate orders. If our minimum order was 50 stickers, you'd end up with 250 stickers total—a big investment if you just wanted to test your ideas. The bundling model changes this completely. You place one order for 50 stickers. Then you tell us you want to split it across your five designs. We then print 10 of your first design, 10 of your second, and so on. You get the variety you want without the huge upfront cost or commitment. It's that easy.
Multi-Design Packs vs. Sticker Sheets vs. Single-Design Packs
This is where customers sometimes get confused, so it's a critical distinction. A multi-design pack is not the same as a sticker sheet. They serve very different purposes.
| Feature | Multi-Design Sticker Pack | Sticker Sheet | Single-Design Sticker Pack |
|---|---|---|---|
| Designs | Multiple unique designs | Multiple unique designs | One single design |
| Cutting | Individually die-cut | Kiss-cut on one background | Individually die-cut |
| Sizes | One size for all designs | Multiple sizes on one sheet | Multiple sizes of one design |
| Primary Use | Creating variety packs, testing designs | Gifting, planner/journal use | Branding, focused giveaways |
A multi-design pack gives you a collection of individual, standalone stickers. A sticker sheet gives you multiple stickers on a single page. The choice depends on what you want to do with them.
Why should you bundle your sticker designs?
You have lots of great ideas for stickers but a limited budget. Printing each one separately is just too expensive and feels like too big of a risk.
Bundling your designs is the smartest way to save money, reduce risk by testing new ideas, create powerful sample kits for brands, and help artists launch retail-ready variety packs with a very low barrier to entry.
This feature isn't just about printing; it's a strategic business move. It solves some of the biggest challenges I see small businesses and independent artists face. It moves you from "learning" about stickers to "earning" with them.
For Artists & Creators: Launch a Bestseller Variety Pack
As an artist, you shouldn't have to mortgage your house to print your portfolio. Bundling is the perfect way to create a retail-ready product that showcases a whole range of your artwork. You can test which characters or styles your audience loves the most. I worked with a digital artist who had dozens of designs she'd only ever posted online. We created a "Fan Favorites" pack with her top 5 designs. It became her best-selling product overnight because her fans no longer had to choose just one.
For Brands & Businesses: The Perfect Sample Kit
For a business, this is an incredibly powerful marketing tool. Imagine sending a potential client a professional package with stickers of your top 5 brand mascots, your company logo, and a few of your core value propositions. It’s a tangible, memorable way to introduce your brand culture. It’s far more effective than an email or a brochure. It allows your customers to literally get a feel for your brand and makes for an amazing unboxing experience.
For Everyone: Unbeatable Cost-Effectiveness and Convenience
Let's talk money. Ordering five separate runs of 50 stickers means paying five setup fees and five shipping charges. Bundling them into one order of 250 stickers (50 of each design) means you pay one setup fee and one shipping charge. The math is simple. You get all the variety you want without the nightmare of placing and tracking multiple small orders.
Test Your Designs Before Committing
This might be the biggest advantage. Don't guess what will sell—find out. A multi-design pack is a low-risk market research tool. Order a small pack with 5-10 of your newest design ideas. See which ones your audience posts on social media or which ones sell out first from your variety pack. Now you have real data to justify investing in a large bulk run of the winning design.
How do you order a multi-design sticker pack?
The idea of a custom print job seems complicated. You're worried about messing up the artwork files, getting the cuts wrong, or ending up with a product you're unhappy with.
The process is simple. First, prepare a separate high-resolution file for each design. Then, email the files to us. We will send you back a separate digital proof for each design to approve before you place the final order.
I completely understand the fear of ordering something custom. That's why our process is designed to be collaborative and foolproof. We guide you through it every step of the way to ensure the final product is exactly what you envisioned. Here's how it works.
Step 1: Prepare Your Artwork Files
Your final stickers will only be as good as your initial files. Make sure each of your designs is saved as its own separate, high-resolution file. We recommend formats like AI (Adobe Illustrator), PSD (Photoshop), or a high-quality PNG with a transparent background. For a cohesive pack, it's best if all the designs are created at a similar size. Giving your files clear names like "Cat_Sticker_A.png" and "Dog_Sticker_B.png" also helps keep everything organized.
Step 2: Send Us Each Design
Once your files are ready, simply send them to us. You can attach them in an email or use an online file transfer tool if they are very large. This direct communication allows us to personally review your files and catch any potential issues, like low resolution, before we even get to the proofing stage.
Step 3: Review Your Digital Proofs
This is the most important quality-check step. We will create a digital proof for each and every one of your designs and email them to you. This proof is a virtual preview of your sticker, showing the image, the colors, and most importantly, the red line that indicates exactly where the sticker will be die-cut. Check these proofs carefully. Make sure the cut line is perfect and the colors look right. Only when you give us a final "yes" on every single proof do we move forward.
Step 4: Place Your Order
After you've approved all the proofs, you can confidently place your order. You'll know exactly what you're getting, with no surprises. Then you can sit back and get excited for your amazing multi-design sticker pack to arrive.
How can you make your multi-design pack look professional?
You've bundled your designs, but you're worried they might just look like a random jumble of stickers. A non-cohesive pack won't sell or represent your brand well.
To create a professional pack, curate your designs around a theme, maintain a consistent art style, and package them with a custom-branded backing card. These three elements turn random stickers into a premium product.
Anyone can throw a few designs together. But creating a sticker pack that people are excited to buy or receive requires a bit of thought. This is where my design background comes in handy. It's about curation and presentation.
Tip 1: Curate a Thematic Collection
Instead of just picking your most popular designs, think about what story they tell together. A themed pack is infinitely more desirable. For example, you could create a "Summer Vibes" pack with a sun, a wave, a palm tree, and an ice cream cone. Or a "Planetary Pack" for space lovers. Or a pack of "Motivational Quotes" with different hand-lettered phrases. A strong theme makes the entire pack feel like a single, cohesive item, making it an easier purchase decision for a customer.
Tip 2: Maintain a Consistent Art Style
While the subjects of your stickers can be different, the pack will look much more professional and deliberate if the overall aesthetic is cohesive. This means using a similar color palette across the designs. It means keeping the line weight, texture, and overall style consistent. For example, if one sticker is a detailed, painterly illustration and the next is a simple, bold cartoon, they might clash. A consistent art style makes the pack look like it was designed by a single, confident artist.
Tip 3: Consider a Custom Backer Card
This is the final touch that elevates your sticker pack from a cool giveaway to a legitimate retail product. A custom-printed cardboard topper (or "backer card") that seals the bag gives you space for your brand name, logo, social media handles, or website. It turns a simple bag of stickers into a professional package you could proudly place on a store shelf. It's a small addition that makes a huge difference in perceived value.
What kinds of multi-design packs can you create?
You know the process now, but you're drawing a blank on specific ideas. You're not quite sure how you can apply this to your own art or brand.
Think of it as a mini-collection. Artists can bundle a series of related illustrations, like five different cat drawings. Brands can create a pack with their logo, mascot, and three core values as separate stickers.
The possibilities are truly endless, but here are a few real-world examples I've seen work incredibly well to get your ideas flowing. The key is to think about who your audience is and what they would be excited to collect or display.
A great example is an illustrator I work with who specializes in animal drawings. We created a "Woodland Creatures" pack for her, featuring a fox, a bear, an owl, and a raccoon, all drawn in her signature storybook style. It's one of her bestsellers because people who like one of her animals tend to like them all.
For a business, I recently printed a pack for a new tech startup. Their pack included their clean, simple logo, a sticker of their friendly robot mascot, and three other stickers with their core taglines: "Build Better," "Work Smarter," and "Innovate Faster." It perfectly communicates their brand identity in a fun, shareable way.
Finally, don't underestimate the power of words. A pack of five different hand-lettered motivational or funny phrases can be incredibly popular. People love to find a quote that resonates with them, and a pack gives them multiple options to stick on their mirror, laptop, or journal. Inspiration is always in demand.
Conclusion
Bundling designs is cost-effective, convenient, and the best way to offer variety. It turns your stickers into a powerful tool for sales, marketing, and creative expression.
Stop trying to pick a favorite. Bring all your best ideas to life in one order. Design Your Multi-Design Sticker Packs Now!
